Mortgage Campaign
Role: Lead Designer
Project Scope: Marketing Campaign
Tools: Adobe InDesign
Project Overview
At Triangle Credit Union, I led the marketing campaign promoting the 40 Year Mortgage product, creating a cohesive look that highlighted key selling points: the extended loan term, our team of mortgage originators, and an educational webinar for first-time homebuyers.
Design Deliverables
Deliverables included in-branch posters, handouts, print ads, and social media graphics. As a Spanish speaker, I translated campaign copy to effectively reach the local Hispanic community.
Production & Distribution
Once final designs were approved, I coordinated with vendors for production and managed distribution to all ten local branches, ensuring brand consistency across both in-person and digital channels.
Mortgage Campaign
Project Details
Role: Lead Designer
Project Scope: Marketing Campaign
Tools: Adobe InDesign
Project Overview
At Triangle Credit Union, I led the marketing campaign promoting the 40 Year Mortgage product, creating a cohesive look that highlighted key selling points: the extended loan term, our team of mortgage originators, and an educational webinar for first-time homebuyers.
Design Deliverables
Deliverables included in-branch posters, handouts, print ads, and social media graphics. As a Spanish speaker, I translated campaign copy to effectively reach the local Hispanic community.
Production & Distribution
Once final designs were approved, I coordinated with vendors for production and managed distribution to all ten local branches, ensuring brand consistency across both in-person and digital channels.