Rebranding

Triangle Credit Union

Project Details

Role: Lead Designer
Project Scope: Rebranding & Collateral Design
Tools: Adobe InDesign, Illustrator, & Photoshop

Project Overview

I led the rebranding initiative for Triangle Credit Union, unifying its visual identity by standardizing fonts, colors, graphics, and design elements across all marketing materials. The refreshed logo reflects the credit union’s three core values: Community, Diversity, and Service.

Materials Designed

As part of the redesign, I reformatted all print collateral including brochures, stationery, and in-branch banners. My goal was to maintain a modern aesthetic while making sure all materials were easy to read, visually consistent, and clear.

I also managed vendor communications and print orders to ensure all marketing and promotional materials aligned with the updated brand identity.

Brand Colors & Fonts

Below is the updated color palette and typography developed for the brand.

Dark Green

PANTONE 561 C
CMYK: 93, 42, 68, 33
RGB: 45, 50, 67
Hex #00594f

Cream


CMYK: 0, 5, 15, 0

RGB: 255, 240, 216
Hex #fff0d8

Light Grey


CMYK: 0, 0, 0, 10

RGB: 230, 231, 232
Hex #e6e7e8

Aa

Proxima Nova

Aa

Bold Proxima Nova

Aa

Extra Bold Proxima Nova

Rebranding Triangle Credit Union

Project Details

Role: Lead Designer
Project Scope: Rebranding & Collateral Design
Tools: Adobe InDesign, Illustrator, & Photoshop

Project Overview

I led the rebranding initiative for Triangle Credit Union, unifying its visual identity by standardizing fonts, colors, graphics, and design elements across all marketing materials. The refreshed logo reflects the credit union’s three core values: Community, Diversity, and Service.

Materials Designed

As part of the redesign, I reformatted all print collateral including brochures, stationery, and in-branch banners. My goal was to maintain a modern aesthetic while making sure all materials were easy to read, visually consistent, and clear.

I also managed vendor communications and print orders to ensure all marketing and promotional materials aligned with the updated brand identity.

Brand Colors & Fonts

Below is the updated color palette and typography developed for the brand.

Dark Green

PANTONE 561 C
CMYK: 93, 42, 68, 33
RGB: 45, 50, 67
Hex #00594f

Cream

CMYK: 0, 5, 15, 0
RGB: 255, 240, 216
Hex #fff0d8

Light Gray

CMYK: 0, 0, 0, 10
RGB: 230, 231, 232
Hex #e6e7e8

Aa

Proxima Nova

Aa

Bold Proxima Nova

Aa

Extra Bold Proxima Nova